10 Ways to Use Ahrefs’ Brand Radar to Grow AI Visibility

SEO has undeniably changed. To stay discoverable in search, AI, and beyond, brands now need to track visibility in AI Overviews, chatbots, and LLM responses. 

And that’s where Ahrefs’ Brand Radar comes in.

It’s one of the fastest-growing tools in AI brand visibility, with 100M+ prompts, 6+ AI indexes, and requires zero setup.

Below, I share my favorite use cases and actionable workflows to turn Brand Radar’s insights into measurable growth for your brand. Let’s dig in.

overcome misinformation and brand inconsistencies.

Repeat this process for every AI search platform you want to analyze. You may notice that different patterns emerge for each platform.

bottom line up front helps. It’s the idea of starting with the most important information. Humans and AI search engines prioritise introductory sentences, so don’t waste your words here. Get straight to the point instead.

You can also use Brand Radar to help you uncover opportunities your competitors have yet to write about, expanding your topical coverage.

Start by entering your main topic:

Then, check out the queries and answers for each AI search platform you care about showing up on. Try filtering the queries or responses to exclude your brand and competitors.

You’ll be left with a list of untapped queries for which you can create content to increase your AI visibility before your competitors. Pop these into AI Content Helper to get instant content roadmaps you can send to your writers straight away.

increase the business value within the content by adding your most important product features and research.

If you see someone else’s content, add it to your outreach prospecting list to get mentioned within the content. It also helps to work with the PR team (if your company has one) to align online brand visibility efforts.

When it comes to user-generated content, like on forums and social media, you could consider joining the conversations that frequently get cited in AI responses.

For example, you can use the domains filter to get a list of all subreddits:

You can also look for mentions of competing products and aim to join the conversations to raise more awareness of your product.

Just don’t overdo it, many of these communities dislike obvious brand promotions.

If you do want to add a strong promotional message in these spaces, consider paying for ad real estate. While it may not directly help with visibility in AI responses, it will get you in front of new audiences who check out the thread because it’s been cited in traditional and AI search results.

Brand Radar and start turning AI visibility into measurable growth today.